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Multiplatform blog

Leading up to the launch of our flagship The Multiplatform Screen Producer Scholarship, in April, we will be investigating what is expected of a producer in the current media rich landscape. Today's producers need not only to tell stories, but to find innovative and engaging ways to do so that integrate traditional platforms such as TV and film with online and mobile. The strength of today's producers is their adaptability to match content with platform. It's about creating stories and recreating the ways in which they can be told. Bethany Bruce, Program Coordinator, The Multiplatform Screen Producer Scholarship.

The Multiplatform Screen Producer

Thursday, February 11, 2010
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Leading up to the launch of our flagship  The Multiplatform Screen Producer Scholarship, in April, we will be investigating what is expected of a producer in the current media rich landscape.

Today's producers need not only to tell stories, but to find innovative and engaging ways to do so that integrate traditional platforms such as TV and film with online and mobile.

The strength of today's producers is their adaptability to match content with platform. It's about creating stories and recreating the ways in which they can be told.

Bethany Bruce, Program Coordinator, The Multiplatform Screen Producer Scholarship.